Molecular Fitness

NEW YORK--( BUSINESS WIRE )-- PureGym , the leading fitness operator in the U.K. and the second largest operator in Europe, has partnered with RCS Real Estate Advisors , a national retail real estate advisory firm specializing in tenant-centric portfolio strategies, to drive expansion of its Pure Fitness brand within the U.S. and Canada. PureGym, founded in the U.K. in 2008, pioneered provision of 24/7 value gyms and has since undertaken ambitious global expansion. After successfully penetrating the European markets by developing a more accessible and affordable gym experience for millions of people, PureGym introduced its widely successful concept to North America as “Pure Fitness”. The business has also seen impressive growth via franchise, rolling out its industry-leading model with a partner across the Middle East under the “PureGym Arabia” brand. "Pure Fitness is proud to partner with RCS Real Estate Advisors to facilitate our ambitious venture into North America,” said James Hathaway, Group International Strategy & Franchising Director at Pure Fitness. “The firm’s wealth of knowledge, market expertise and proven track record in retail real estate strategy aligns perfectly with our plans for expansion. This collaboration will create a solid growth plan as we expand our presence in the North American market. With increased awareness around health, well-being and the role fitness plays in a happier and more fulfilling life, we are thrilled to be able to help individuals achieve their fitness goals." The company’s mission is to make fitness more affordable and convenient for everyone by offering low-cost, zero-contract memberships, state-of-the-art equipment, a variety of workout classes and 24/7 gym access. With 1.9 million members worldwide across almost 600 gyms, including three locations that opened in the Washington, D.C. metropolitan area in 2022, Pure Fitness is expanding its presence within North America. The overarching objective is to solidify its position as one of the continent’s largest fitness operators. Pure Fitness and RCS are seeking qualified franchisees for all markets in the U.S. Known for its expertise in real estate strategy and market penetration, RCS will play a pivotal role in guiding Pure Fitness through the complexities of the commercial real estate landscape. The firm’s clear-cut experience in site selection and lease negotiation on behalf of major retail brands will be instrumental in identifying prime opportunities for new Pure Fitness locations. "We are honored that PureGym has selected RCS to help expand its world-class fitness brand across the North American market," said Moe Puri, Vice President at RCS Real Estate Advisors. "Our dedicated team is committed to identifying the finest locations and franchising opportunities that will position Pure Fitness to achieve its business objectives. It is our aim to make the Pure Fitness experience readily accessible to new customers, as well as ensure that communities across the U.S. and Canada can benefit from the brand’s holistic ethos." Pure Fitness is currently expanding globally. With RCS Real Estate Advisors as a strategic partner, Pure Fitness is also poised to revolutionize the American fitness industry, one of the fastest growing sectors globally, making high-quality fitness experiences more accessible than ever before. To learn more about Pure Fitness franchise opportunities, contact Edward Coury and Moe Puri at franchise@rcsrealestate.com . About RCS Real Estate Advisors Founded in 1981, RCS Real Estate Advisors (RCS) is a leading national retail real estate advisory firm that provides innovative, tenant-centric solutions for complex real estate challenges. RCS’s team of industry veterans use their in-depth retail knowledge and experience to fight tenaciously for their clients’ long-term success. RCS maximizes returns and protects its clients from entering into bad agreements, with a deal-structure mindset rooted in a forward-looking, risk-averse approach. The firm specializes in reducing occupancy costs, restructuring leases and expanding physical footprints. RCS excels at identifying and exploiting investment and expansion opportunities because it sees the world through retailers’ eyes. For more than four decades, retailers have trusted RCS to strike the best, most favorable lease terms, preserve profitable locations, select the best sites for expansion and growth, and monetize real estate. For more information, visit: https://www.rcsrealestate.com/about-us/ About Pure Fitness Pure Fitness is the US brand for the leading European gym operator, PureGym. PureGym launched in the U.K. in 2009 where it pioneered the model for affordable, flexible, high-quality fitness clubs. The PureGym Group now has over 1.9 million members across 595 clubs in the UK, Denmark, Switzerland, United States, Saudi Arabia and United Arab Emirates. Pure Fitness provides members with flexible, low-cost monthly memberships with no contractual commitment. Its gyms are open 24/7 and they all offer a full range of top-of-the-line equipment, including cardiovascular equipment, fixed-resistance and free weights, as well as instructor-led classes. The PureGym Group is majority owned by Leonard Green & Partners, L.P and in December 2021 KKR became a significant minority investor.

全新精品联动空间首次亮相上海 上海 2023年10月15日 /美通社/ -- 今日，位于上海地标静安寺商圈核心地段的PURE静安嘉里中心会馆盛大揭幕。该全新会馆采用PURE集团用心打磨的 精品 小团课业态，在秉持一贯的优越环境和活力空间的基础上，提供自研开发的系列独家精品课程，并携手lululemon上海静安嘉里中心店，将运动、健康的前沿体验提升至一个新高度。 PURE静安嘉里中心会馆 模式升级，超前体验 突破现有业态，空降上海的PURE静安嘉里中心会馆位于商场东区 -- lululemon静安嘉里中心店3楼，提供一系列PURE潜心开发的全新精品小团课课程。该全新联动空间将持续带来更为丰富有趣，且极具特色的社群活动及专属福利。在这里，客人将有机会抢先体验PURE的自研课程，抑或是体验lululemon最新的运动装备等。 PURE静安嘉里中心会馆入口 除此之外，新馆首推"按次计费"的灵活购买模式，让精品团课畅练从此不再设限。客人仅需通过官方微信小程序一键下单相应课包并自行约课，到店扫码就能实现自主签到。 沉浸空间，悦动身心 新馆以简约的写意美学，将原木为主的色调与流畅的线条、现代感的纹理有机融合。延续以往PURE会馆优质水准的同时，空间增添了更多富有弧度的圆角和曲线设计，将原本方正的室内空间柔化并赋予生命感和流动感。此外，新馆还巧妙利用环保材质的天然肌理，以及自然色彩与光影的交互，让客人于方寸之间感知身与心的动态联结与松弛。其中，颇具艺术氛围的男女更衣室则创造性地启用舍勒绿和泥藻红为色调进行调配和延展，以汲取于大自然的纯粹色泽折射出原始的生命力。 舍勒绿更衣室(男) 此外，全新打造的瑜伽教室"NAMASTE"更以瑜伽七大脉轮为灵感，置身在悉心设计的变色光晕以及精选天然植萃精油所散发的香薰之中（例如澳洲海岸，姜和柠檬等），让参与的练习者能更沉浸式地透过五感去觉知内在心流被净化的过程，并在冥想和呼吸中收获疗愈的力量。同时，教室配置lululemon瑜伽垫和瑜伽砖，不尽相同的大理石纹理走向呈现出独具一格的艺术气质与美感。 “NAMASTE”瑜伽教室 而另一间综合健身教室"POWER"，也处处充满设计巧思和前沿科技。除了配备齐全的特色器械外，还再次特邀享誉全球的西班牙涂鸦艺术大师Victoriano亲临手绘，独家打造由AR技术驱动的互动式壁画。下载特定APP后，可将手机摄像头对准壁画，此时，视觉冲击感极强的动态吊环训练场景即刻映入眼帘，活力超燃的运动氛围感直接拉满。 “POWER”综合健身教室 PURE静安嘉里中心会馆更为客人提供一站式的便捷体验，并将低碳绿色的生活方式揉入每一个细节。随取随用的PURE运动服饰和毛巾，让您没有顾虑轻装上阵。免接触式感应的直饮净水机更会实时显示已节约的塑料瓶数量，以此呼吁大家自带水杯，为环保助力。还有标配的nood food咖啡厅，提供各色咖啡、健康酸奶和绿色轻食等。其休息区更拥有远眺静安城市景观的落地玻璃窗，给运动爱好者营造抽离紧绷高压后的松弛氛围感，感受来自身心灵的舒缓与宁静。 独创课程，全线首发 新馆配有一间瑜伽教室和一间综合健身教室，主打20多种瑜伽、普拉提床和健身精品小团课，均由拥有国际认证的瑜伽导师与健身教练团队指导。 不仅保留了PURE最具特色和最受欢迎的热瑜伽等经典课程，更首发如展棍瑜伽、活力美臀、金刚吊环等全新课程及各类特色工作坊，以及引进如铜锣冥想等专为都市白领人群打造的身心疗愈课程。精品小班课的形式，将提供更高质量及个性化的精准指导和更舒适易伸展的活动空间，让运动爱好者能更好地沉浸其中，活力开练。 正如PURE中国区董事总经理姜楠所言："PURE静安嘉里中心会馆的隆重启幕，是PURE对前沿运动场景和高阶运动社群的又一次重新定义，期待为运动爱好者开启一场有别以往的沉浸式运动新体验。" PURE集团CEO Gavin Black也在开幕式上分享到："我们非常看好中国内地健身市场在未来的发展，并且积极寻求进一步的布局。这次很高兴与lululemon携手，共同打造运动新体验，把积极健康的生活方式带给更多人。" 关于 PURE集团： PURE集团为亚洲领先的生活方式品牌，于2002年成立，总部设于香港。目前业务遍及香港、上海、 北京、新加坡以至纽约。旗下业务包括PURE Yoga瑜伽会馆、PURE Fitness健身会馆、PURE Nutrition营养咨询、nood food健康饮食、 PURE Online线上视频平台及FUZE精品团体健身。 PURE Yoga的瑜伽及冥想课程多元化，以团体班、 小组或私人个别形式指导，亦会邀请国际知名的瑜伽大师举办研习讲座。PURE Fitness网罗各式全球领先的训练项目，包括重量、心肺训练、以及团体健身班，均由充满热情的国际级导师和专业教练团队带领。并配合品牌旗下nood food创新的健康食品、PURE Nutrition为客户度身订做的营养计划， PURE Online线上视频课程以及FUZE的团体训练体验，PURE集团期待全方位地凝聚社群，构建360度的健康生活。

AUSTIN, Texas, July 24, 2023 /PRNewswire/ -- Crunch Franchise today announced the upcoming opening of Crunch South Austin, a $5 million, 35,000-square-foot, open 24/7, two-story fitness facility, with $1 million dollars' worth of state-of-the-art equipment. Crunch South Austin is the first of six locations to open in the Austin community and is located in a newly renovated space at 4625 W William Cannon, previously occupied by 24 Hour Fitness. Fusing fitness with entertainment to make serious exercise fun, Crunch South Austin will offer top-quality cardio and strength training equipment, half-hour circuit training, a functional HITTZone™ training area with indoor turf, Ride spin classes, a dedicated group fitness studio, boxing classes, Kid's Crunch babysitting services, tanning, HydroMassage® beds, red light therapy, personal training, and full-service locker rooms with showers and a sauna. Members looking for assistance reaching their goals will have access to our staff of highly experienced personal trainers. Crunch South Austin is owned by The Undefeated Tribe, one of the fastest growing franchises within the Crunch system with numerous locations in Texas and Oklahoma, with many more in development. "We are so excited to bring the Crunch Fitness Brand to Austin, Texas and offer outstanding and affordable fitness," said Crunch Franchisee Tony Hartl. "With world-class-equipment and amenities, round-the-clock hours and memberships that start at $9.99 per month, we can't wait to open our doors to Austin residents." Crunch is known for its innovative group fitness programming and will offer a wide range of classes every week including BodyWeb with TRX®, Zumba®, Cardio Tai Box, Yoga Body Sculpt, Fat Burning Pilates and more in the gym's group fitness studio. Prospective members can now visit to reserve memberships at discounted rates beginning at $9.99 per month. Founding members can receive a pre-sale rate with $1 enrollment and one month free, in addition to free t-shirts, gym bags, water bottles, a free one-hour personal training session, discounts on small group and personal training, and more. Crunch Fitness will be inviting over 100 individuals to join the team to help their community experience fitness, wellness, relaxation, and recovery. Crunch is on the search for Managers, Group Fitness Instructors, Personal Trainers, Customer Service Representatives, Facility Technicians and Babysitters to join a team that believes in being the best place to work and workout. If you are interested in working hard, having fun, and making history please apply today at epiccrunchjobs.com. Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of 'No Judgments.' Crunch serves a fitness community for all kinds of people with all types of goals, exercising all different ways, working it out at the same place together. Today, we are renowned for creating one-of-a-kind group fitness classes and unique programming for our wildly diverse members. Headquartered in New York City, Crunch serves two million members with over 430 gyms worldwide in 37 states, the District of Columbia, Australia, Canada, Costa Rica, Portugal, Puerto Rico, and Spain. Crunch is rapidly expanding across the U.S. and around the globe. SOURCE Crunch