GILBERT, Ariz., April 19, 2023 /PRNewswire/ -- Wisdom Natural Brands®, makers of SweetLeaf® and the country's first stevia sweetener brand, today announced their continued partnership with BAM (Brand Activation Maximizer) event marketing and architects of the 2023 Kroger Health Racing program that SweetLeaf is participating in this season.
BAM created a NASCAR-themed mobile marketing tour for Kroger Health and has connected SweetLeaf with the health-related program that promotes healthy lifestyles and living life at full speed.
Over the next year, SweetLeaf will be working alongside BAM to play a role in the Kroger Health pop up events that will hit 12 NASCAR race markets in several Kroger divisions. Additionally, Kroger Health Racing will have a major presence in racetrack midways with SweetLeaf, sharing tips for reducing sugar naturally with thousands of NASCAR fans.
Kroger Health, the healthcare division of The Kroger Co., was recently named Mass Market Retailers' (MMR's) Retailer of the Year. Kroger Health was honored for its consistent leadership in the retail healthcare industry and for elevating the connection between nutrition and health through its Food as Medicine initiative. SweetLeaf products bridge the gap between wellness and food, supporting this important Kroger Health program through BAM.
"Kroger Health offers a variety of services to help people lead healthier lives," said Tad Geschickter, President of BAM event marketing agency. "This continues to be the most exciting and important sponsorship activation. We look forward to making NASCAR fans aware of the Kroger Health programs, but also encouraging them to use products such as SweetLeaf to 'live life at full speed!'
Wisdom Natural Brands is a family-owned company with a 40+-year history of helping consumers reduce their sugar intake through its SweetLeaf stevia and monk fruit sweeteners, including liquid Water Drops® and Sweet Drops®. All SweetLeaf products are all-natural, low/zero-sugar, low/zero-calorie, non-glycemic, diabetes- and keto-friendly, vegan, gluten-free and non-GMO.
"Helping consumers live better and healthier has always been on the forefront of our vision," says Michael May, President and CEO of Wisdom Natural Brands. "With the challenges of health in this country, our partnership allows us to educate people about simple steps to improve their health with foods that taste good and reduce sugar intake."
About Wisdom Natural Brands®
Wisdom Natural Brands®, based in Gilbert, Arizona, has been the leading stevia expert and industry pioneer with its plant-based SweetLeaf® brand for over 40 years. SweetLeaf has won 38 awards for taste and innovation with their variety of stevia and monk fruit products. SweetLeaf sweeteners have low/zero sugars, no artificial ingredients, and are non-GMO and gluten free. SweetLeaf products are available in powder, granular, and liquid forms, making them easy to incorporate into any lifestyle so every day is as sweet as the next. To shop SweetLeaf's natural sweeteners, go to , online retailers and select grocery stores.
)--In advance of World Cancer Day on February 4,
Sleep Number Corporation
(Nasdaq: SNBR) today announces it is the proud recipient of the American Cancer Society’s (ACS) 2022 Corporate Partner of the Year Award. The national honor recognizes Sleep Number as a leading supporter in the fight against cancer and its meaningful impact to ACS’s mission.
Sleep Number and ACS announced a landmark partnership on World Cancer Day 2022 to conduct joint research with the goal of developing the first-ever sleep guidelines for cancer patients and survivors. Over the next five years, ACS will leverage Sleep Number’s proprietary sleep data and sleep expertise in its research to identify the impact of quality sleep on cancer prevention and recovery. Additionally, Sleep Number supports ACS’s Hope Lodges, providing Sleep Number
smart beds and other sleep innovations to support patients and caregivers when they need to stay away from home during treatment.
According to Dave Benson, ACS Executive Vice President, North Region, “
Sleep Number exemplified what ACS hopes to find in partners. We honor partners that go above and beyond and use every facet of their influence to help support our mission. Working with Sleep Number to develop new data and advance science to be used in the fight against cancer is incredible. We’re extremely grateful for Sleep Number’s partnership.”
We are honored to partner with the American Cancer Society, and to help end cancer as we know it, for everyone,” said Shelly Ibach, Chair, President and CEO, Sleep Number. “
Prior ACS research and guidelines – like those on diet and tobacco – have made an indelible impact on all of our health. Our joint research on sleep and cancer will add to that remarkable body of evidence. If sleep can play even a small part in cancer prevention – or, importantly, enhance the quality of life for a patient, caregiver or survivor – we have truly lived our purpose to improve the health and wellbeing of society.”
Sleep Number’s commitment to our mission directly helps patients and their caregivers by strengthening their emotional, mental and physical health, leading to an improved quality of life,” said Dr. Karen E. Knudsen, Chief Executive Officer, American Cancer Society. "
Together, our teams are developing a deeper understanding of quality sleep’s impact on cancer prevention and recovery. We share a passion for improving lives and have built a terrific foundation for what comes next: improving sleep outcomes for cancer patients and survivors.”
In addition to their research partnership, Sleep Number collaborates with ACS on various initiatives to further their commitment to the Society’s mission, including:
In partnership with NFL Crucial Catch and ACS, Sleep Number will host ACS’s “Defender,” a digital cancer risk assessment tool, inside its content studio at the media center at Super Bowl LVII. Defender uses a simple quiz to promote cancer screenings and prevention, and will be available for media, players and radio row guests to check their risk for cancers. For every complete Defender assessment between February 6-20, Sleep Number will match with a donation of $100, up to $50,000, to ACS. Participants have a chance to win a Sleep Number 360
p5 smart bed or autographed jerseys by Justin Jefferson, Dak Prescott and Micah Parsons.
Today, Sleep Number will also donate
, including the new
Climate360™ smart bed
, and bedding to the Charleston, SC Hope Lodge – ACS’s first-ever Hope Lodge and the first facility of its kind in the country for cancer patients and caregivers.
Sleep Number provides ongoing support for the Champions of Hope gala, an annual event benefitting ACS. In 2022, the event raised more than $500,000 to support the mission and work of ACS, including operational costs of the Minnesota Hope Lodges in Minneapolis and Rochester.
A passionate advocate for ACS’s mission, Shelly Ibach serves as the chairperson for the Society’s CEOs Against Cancer Minnesota chapter, rallying the business community to improve the lives of people with cancer and their families through research and patient and caregiver support and advocacy.
About the American Cancer Society
The American Cancer Society is a leading cancer-fighting organization with a vision to end cancer as we know it, for everyone. For more than 100 years, we have been improving the lives of people with cancer and their families as the only organization combating cancer through advocacy, research, and patient support. We are committed to ensuring everyone has an opportunity to prevent, detect, treat, and survive cancer. To learn more, visit
or call our 24/7 helpline at 1-800-227-2345. Connect with us on
About Sleep Number Corporation
Sleep Number is a leader in sleep and wellness technology. Our 360
smart bed platform connects the physical and digital worlds, creating an immersive, adaptive, and individualized sleep health experience. Quality sleep is vital for physical, mental, and emotional wellbeing; our smart beds deliver exceptional sleep by automatically sensing and effortlessly adjusting to the needs of each sleeper. Through partnerships with the world’s leading health and research institutions, we are advancing sleep science with our 18 billion hours of highly accurate, longitudinal sleep data from millions of sleepers in our Smart Sleeper
Sleep Number is a company with purpose, with over 5,000 mission-driven team members who are dedicated to improving the health and wellbeing of society through higher quality sleep. We have improved more than 14 million lives and are committed to lifelong relationships with our smart sleepers.
For life-changing sleep, visit
or one of our almost 675 Sleep Number
stores. More information is available on our
Statements used in this news release relating to future plans, such as statements about our joint research, are forward-looking statements subject to certain risks and uncertainties. Additional information concerning these, and other risks and uncertainties, is contained in the company’s filings with the Securities and Exchange Commission (SEC), including the Annual Report on Form 10-K, and other periodic reports filed with the SEC. The company has no obligation to publicly update or revise any of the forward-looking statements in this news release.
Data-driven emergency response platform RapidSOS announced closing a $75 million funding round, bringing its total capital raised to more than $250 million.
The New York-based company provides emergency responders with real-time health and location data before they arrive on the scene, collected from smartphones and other connected devices ranging from wearables to motor vehicles and nearby surveillance systems.
NightDragon led the latest round of funding, with additional investments from Honeywell, BAM Elevate, Axon, Insight Partners, the Citi Impact Fund, M12, Highland Capital Partners, Playground Global, Forte Ventures, Avanta Ventures and C5 Capital.
In 2021, RapidSOS announced the close of an $85 million Series C funding round led by Insight Partners, noting its platform was in use among more than 4,800 emergency communications centers across the U.S.
Currently, the company reports a presence in more than 15,000 first responder agencies on four continents.
"For a decade, we've had the privilege to learn from our nation's first responders to build technology that supports their life-saving work," Michael Martin, founder and CEO of RapidSOS, said in a statement. "Hundreds of millions of lives are impacted each year by the heroism of these individuals, and we're honored to have partners in this journey that share in a vision to transform safety, security and emergency response."
Chicago-based HealthJoy, a digital employee benefits platform, raised $60 million in Series D funding that it will use to accelerate growth.
The current round was led by Valspring Capital, with participation from new investors Endeavour Vision and CIBC Innovation Banking, bringing the total raised to more than $108 million.
Existing investors GoHealth co-founders Brandon Cruz and Clint Jones, US Venture Partners, Nueterra Capital, Health Velocity Capital and Epic also participated in the round.
HealthJoy, founded in 2014, expanded its business from the individual health insurance market to employee engagement and cost containment in 2016.
The company offers Joy, a virtual assistant that helps users understand their benefits packages and navigate their care options through an AI-guided conversation. Along with displaying an individual’s coverage, the platform includes 24/7 live care provider support and a log of historical claims information and past conversations.
HealthJoy’s recent funding comes after its $30 million Series C funding round in 2020 and $12.5 million Series B funding round in 2019.
School-based pediatric telehealth provider Hazel Health announced the closure of a $51.5 million Series C1 funding round with participation from Owl Ventures, Tao Capital Partners, Memorial Hermann, Firework Ventures and Carrie Walton Penner through Fiore Ventures.
Hazel Health partners with school districts to offer virtual care clinics inside the school nurse's office. Hazel also provides equipment to schools, such as thermometers and over-the-counter medication, and trains school nurses and staff on launching a visit and taking students' vitals.
The new round of funding will support the company's expansion and allow for continued product innovation.
Hazel announced a $33.5 million Series C raise headed by Owl Ventures and Bain Capital Ventures in 2020.
Navina, an Israeli startup developing an AI-based platform for primary care providers, announced a $22 million Series B funding round led by ALIVE Israel HealthTech Fund, with participation from existing investors Grove Ventures, Schusterman Family Investments and Vertex Ventures Israel.
The company's tool builds "patient portraits" that reorganize disparate patient data for accessible clinician review and highlights information that could be clinically relevant to each case.
The latest round, which doubles the total investment to date to $44 million, will be used to accelerate the company's growth and adoption among U.S. physician groups and the enterprise healthcare market.
Navina will also further invest in its AI technology and clinical algorithms and expand its integration of emerging data sources.
Galen Robotics, which touts a service model for its surgical robotic platform, announced the first close for an oversubscribed $15 million Series A funding round led by Ambix Healthcare Partners.
Galen used the Series A funding to complete its final robot prototype and submit the new collaborative soft tissue surgical robot for FDA consideration. It will also use the funds to grow clinical care teams, expand engineering, develop surgeon training programs and increase product development.
The company opened a second close for the Series A funding round for an additional $5 million, which it expects to wrap up soon.
California-based Midi Health, a virtual care clinic for menopause, received a $14 million seed investment co-led by Felicis and SemperVirens.
Other participants in the raise include Emerson Collective, Operator Collective, Icon Ventures, Muse Capital, Steel Sky Ventures, and Anne and Susan Wojcicki.
Midi Health provides virtual care guided by physicians and researchers who oversee a network of nurse practitioners and provides interventions from lifestyle coaching to prescription medication.
The company currently provides insurance-covered care in California and will use the new capital to expand operations nationwide and launch partnerships with hospital systems and U.S. employers.
Lumata Health, a practice management platform for ophthalmology, raised $4 million in a Series A round.
The round, led by Cortago Ventures with participation from Wolfpack Investor Network and 30 practicing ophthalmologists, will help the intelligent eye care management platform scale its presence across the U.S. and enhance its platform, developing predictive analytics and incorporating automated patient communication pathways.
The startup previously received more than $2 million in research funding from the National Eye Institute.